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SUMMARY:May 2025 Luncheon - Melissa Beaverson
DESCRIPTION:Join us for our May Luncheon to connect with fellow local women and showcase your business. Whether you are a guest or a member\, all are welcome to join us in the TERRACE ROOM at Wisehaven Events Center\, 2985 E Prospect Rd\, York\, PA 17402. Parking is available to the left of the building. \nThis month’s speaker is Melissa Beaverson. Melissa’s presentation is What the Heck is a DMO\, a TPA\, or a CVB? (And Why It Matters to You). \nIn this session\, we’ll break down what a Destination Marketing Organization is—and what Explore York\, your local DMO\, actually does. From promoting events and attractions to supporting small businesses\, we create meaningful impact across York County. You’ll learn how tourism drives real economic benefits and discover ways you and your business can tap into the power of our local visitor economy. \nMelissa Beaverson is the Vice President of Marketing & Communications for Explore York\, the official tourist promotion agency for York County. She oversees a team of seven and is responsible for membership\, marketing strategy\, branding\, and PR/communication efforts. An experienced leader and hospitality marketing professional\, Melissa is passionate about cultivating professional relationships and bringing people together to collaborate on projects. \nShe currently holds seats on several boards and committees: \n\nYork Business Improvement District Authority (Governing body for Downtown\, Inc)\nCivil War Trails national organization (representing Pennsylvania)\nSouthern Chapter for PRLA (PA Restaurant & Lodging Association)\nMarketing Committee for the York County History Center\n\nOriginally from Detroit\, Michigan\, Melissa moved to Hershey\, PA\, in 1999 to work for Hershey Entertainment & Resorts. Melissa holds a BA in Communications & Public Relations from Oakland University. \nAn avid golfer and fitness enthusiast\, she is also an NASM-certified personal trainer and group fitness instructor and has taught fitness classes for 20+ years. Melissa enjoys traveling and spending time with her husband Chris\, their 15-year-old son Zack\, and their friendly Boxer named Dexter. \nYou don’t want to miss this month’s luncheon! Come prepared with business cards and ready to share a 30-second commercial to promote your business. \n*Registration opens on Thursday\, April 17th and closes on Wednesday\, May 14th at 11:59pm. \nMember Registrations are $25 | Guest Registrations are $30\nRegistration cost includes buffet lunch and dessert\, plus the opportunity to promote your business through a 30-second commercial. Please indicate if you or your guest have any dietary restrictions or specific accommodations. \nThis meeting is sponsored by Mayra Alvarez with MA Executive Cleaning Services LLC. \n\n\nRegistration Has Closed for This Month’s Luncheon\nPlease contact us at womensnetworkofyork@gmail.com if you have questions. Thank you! \nWe look forward to seeing you at this month’s meeting! \n\n 
URL:https://womensnetworkofyork.com/event/may-2025-luncheon-melissa-beaverson/
LOCATION:Wisehaven Events Center\, 2985 E Prospect Rd\, York\, PA\, 17402\, United States
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ORGANIZER;CN="Women's Network of York":MAILTO:womensnetworkofyork@gmail.com
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